Is ESPN looking for ethical cover by using Poynter?-Deggans
3/3/11, Deggans, Poynter, "LeBron James’ The Decision. Sideline reporter Erin Andrews’ endorsement deal with Reebok. Allegations of foot-dragging in coverage of a lawsuit accusing star quarterback Ben Roethlisberger of sexual assault.
The list of ethical landmines sports media behemoth ESPN has stepped on are legion, with new entries popping up with regularity. Hardened cynics have suggested mixing the terms “ethics” and “ESPN” might be a bit of an oxymoron – given how many
- line-crossing scandals the folks in Bristol, Conn. negotiate every year.
- raises an uncomfortable question.
- cloak itself in the school’s credibility while largely ignoring its advice?
- And if an in-house critic helps us do that, that’s great.”
- examples of how people practice values-based journalism –
- people who report from the field like Erin Andrews are considered journalists,
- with the attendant ethical requirements).
- journalism is morphing from a craft to an act.
- provides more coverage and hype to games and sports teams it is aligned with as a programmer.
- many still saw it as a move to protect a basketball star rather than support ethics.
- as a major player in the sports world.
- a deal valued at $300 million over 20 years?
- (but) now they’re in the entertainment business.”
- the notion the company might co-opt Poynter’s credibility “preposterous.”
- Eric Deggans is TV and Media Critic for the St. Petersburg Times and a 1990 graduate of the Indiana University School of Journalism."
Labels: Eric Deggans, Ethical questions of ESPN association with Poynter
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