Thursday, July 17, 2014

MLB All Star Game on Fox averaged 7.0 of homes and 11.34 million viewers, both highest since 2010-Neil Best

7/16/14, "Derek Jeter's All-Star farewell a ratings winner for Fox," Neil Best, Newsday

"Derek Jeter's farewell All-Star Game averaged 7.0 percent of homes and 11.34 million viewers on Fox, both the highest such figures since 2010.

Fox said it was the first time since 1993 and '94 that ratings for the event have increased in consecutive years -- albeit at far lower levels than two decades ago.

Viewership was at its highest during the 90 minutes before Jeter left the game.

An average of 11.9 percent of homes in the New York area watched, sixth best among the 56 major markets measured."


7/15/14, "Covering 2: Derek Jeter dominates Fox's All-Star Game broadcast," Neil Best, Newsday

"One highlight showed Phil Rizzuto calling Jeter's first home run in 1996, Rizzuto's final season as a TV announcer." (end of article)

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