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Wednesday, July 17, 2013

2013 MLB All Star game earned 8.1 Nielsen household rating nationally, 11.3 in NY City, and a 20.3 in Detroit

7/17/13, "MLB All-Star Game is Fox’s highest-rated show since ‘American Idol’ finale," NY Daily News, Bernie Augustine

"Major League Baseball notes that New Yorkers who didn’t make it out to Citi Field — which hosted the most fans in its history (45,186) on Tuesday night — tuned in on TV. The game drew a 11.3 rating in the Big Apple, a 16 percent increase over the rating for last year’s Midsummer Classic in Kansas City."

"The All-Star Game at Citi Field was a home run with television viewers. The American League’s 3-0 win over the National League was the primetime winner Tuesday night, according to Nielsen, and was Fox’s highest-rated program since May’s “American Idol” finale.

The program scored a 8.1 metered market household rating, easily the most-watched show on primetime TV Tuesday night.

Major League Baseball notes that New Yorkers who didn’t make it out to Citi Field — which hosted the most fans in its history (45,186) on Tuesday night — tuned in on TV. The game drew a 11.3 rating in the Big Apple, a 16 percent increase over the rating for last year’s Midsummer Classic in Kansas City. Detroit — with six players in the game, including starting pitcher Max Scherzer, and Tigers manager Jim Leyland skippering the AL squad — led all markets with a 20.3 rating, a 26 percent increase over last year’s mark."...

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